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Automation for B2B?

#1
How do you use automation tools for B2B marketing campaigns?
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#2
I segment lists: potential casino partners, sports betting clients, tech providers, so each gets relevant content.
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#3
Automated drip campaigns let me send educational emails over time, slowly guiding leads to a meeting.
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#4
I keep the tone personal. Even though it’s automated, it shouldn’t read like a spam blast.
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