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Branding the software?

#1
Why do you think customization is so important for kiosk operators?
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#2
It’s part of our corporate style. Customers see the logo, colors, and instantly recognize that it’s our kiosk and not a competitor’s.
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#3
I’ve had partners ask me to style the interface for their promos. It increases trust and loyalty among users.
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#4
My team also feels proud when everything looks professional. People prefer using a system that doesn’t look like a “generic” template.
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#5
Customization is crucial for kiosk operators because it allows them to tailor the user experience to their specific audience and business needs. By adapting the interface, functionality, and services, operators can improve customer satisfaction, streamline operations, and enhance brand identity.
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#6
Персонализация повышает вовлеченность, ускоряет транзакции и повышает удовлетворенность клиентов за счет адаптации опыта к индивидуальным потребностям.
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#7
Персонализация повышает отзывчивость на 40 % — киоски запоминают выбранных постоянных пользователей (язык, клавиши выбора, способы оплаты), чтобы создать атмосферу «магазина на радио».
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#8
Персонализация в киосках = больше прибыли.

Лояльность игроков – подсказки на основе их истории (любимые игры/ставки) происходят время в игре.

Увеличение среднего чека – умные предложения (например, «Пополни на 100$ – получи 10$ кэшбэка») работают лучше шаблонных.

Снижение оттока – если киоск «запоминает» выбранные варианты, клиент реже уходит к конкурентам.

Сбор данных – аналитика по персонализации помогает точечно дорабатывать продукт.
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